JobTread Surpasses 10,000 Companies at the International Builders' Show!
Episode 80
I Don’t Care What I Do, As Long As It’s One ThingWith Joe Averill of Deck Science

Meet Joe Averill, owner of Deck Science based in Elk River, Minnesota. Joe shares his unconventional journey from studying to become a physician's assistant to building a thriving deck construction business. Learn how a solo road trip and a frustrating experience in commercial construction led him to hyper-specialize in decks, creating a streamlined, customer-focused process that sets Deck Science apart. Joe dives into the importance of simplicity in offerings, the power of personalization in sales and customer relationships, and how leveraging technology has helped him scale efficiently.
Here are some of the key takeaways from our discussion with Joe:
- Building a focused, scalable business
- Creating strong customer relationships
- Investing in sales training and personal growth
Listen to the episode to learn more.
Resources:
Learn more about Deck Science here.
Recent Posts
127
The Contractor Who Built a Digital Teammate Named Mason AI with Zac O’Hara of North Shore Masonry
126
How to Get Real Results from Virtual Assistants with Philip Sessions of Refined VA
125
How to Build a $15M Remodeling Business That Runs Without You with Ken Combs of CQC Home
124
Rebuild Stronger After a Business Collapse with Casey Fabling of Front Range Home Services
123
The Importance of Failure with Dave Stephens of Lida Homes
