Typography

Using the correct font is a crucial step in defining our brand's visual identity and message. Fonts play a role in how our brand is perceived, conveying values and emotions. It's a thoughtful and deliberate process that impacts our brand's image and communication.

Primary Font Face | Roboto

Aa
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890(,.;:?!$&*)
Roboto light
Weight: light
Class: font-light
Aa
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890(,.;:?!$&*)
Roboto normal
Weight: normal
Class: font-normal
Aa
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890(,.;:?!$&*)
Roboto medium
Weight: medium
Class: font-medium
Aa
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890(,.;:?!$&*)
Roboto semibold
Weight: semibold
Class: font-semibold
Aa
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890(,.;:?!$&*)
Roboto bold
Weight: bold
Class: font-bold

Super Headline Example

Example Headline One
Subheadline Example

Standard Paragraph - Light, Minimum font size for print 8pt. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nunc sodales lorem ut aliquam posuere. Praesent pretium neque ut sapien vehicula consectetur. Vivamus et lectus tincidunt, Bold Emphasis - Medium 16pt auctor sem nec, vestibulum nunc. Prat maximus magna in euismod convallis. Aenean ac laoreet sapien. Nulla facilisi. Suspendisse ultricies tortor sed massa Italic example consectetur tempus. Curabitur ac dignissim sapien, quis porttitor diam. Nunc maximus, risus ac accumsan mollis, nisi dolor dapibus nunc, Empahsized Italic example in pellentesque ante neque vitae elit.

*
Sub copy - sm italic. Primarily used for things like legal disclaimers or things the require further clarification.
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